DIFFERENCES BETWEEN MILLENNIAL DAIS AND COLONIAL DAIS IN PREACHING THROUGH SOCIAL MEDIA

Abstract

The context of the research in writing this dissertation is Facebook, Instagram, Youtube, Watshaap and Tiktok are part of social media which is a hallmark of the Globalization Era. Social media has an impact on all humans who live in it, so they have to adapt to all developments in these communication technologies. Preachers are part of society that must exist in any era, including in the current Era of Globalization, but it is very unfortunate that there are still many preachers, both millennial and colonial preachers, who do not maximize this social media as a means of media for their da'wah so that the good substance of da'wah they do not arrive at the object of preaching efficiently, so that our society in this era is still far from the values ​​of obedience to Allah SWT.

The purpose of this research is first to prove the initial assumptions and hypotheses, that there is no difference between millennial preachers and colonial preachers regarding their adaptation in using social media as a medium of da'wah, secondly to find out the difference in focus of millennial preachers and colonial preachers in using Those Socials Media as a means of media for their da'wah. Third, to find out the difference between Facebook, Instagram, Youtube, Watshaap, and Tiktok as a da’wah medium.

The approach in this dissertation research uses a descriptive quantitative approach. Quantitative research develops differences between Facebook, Instagram, Youtube, Watshaap and Tiktok in their use as media for preaching to millennial preachers and colonial preachers. This type of research uses certain statistics to find out the difference between 5 core variables, namely Facebook, Instagram, Youtube, Watshaap and Tiktok, towards 2 branch variables, namely millennial preachers and colonial preachers, so that the statistical results will produce differences between the first 5 variables and the next 2 variables. The data collection technique uses a questionnaire which will be distributed to several associations of millennial preachers and colonial preachers with their various backgrounds. Data analysis techniques using data reduction, data presentation and drawing conclusions or verification. Checking the validity of the data using the triangulation method.The results of the study show that (1) there is a difference between millennial preachers and colonial preachers regarding their adaptation in using social media as a da'wah media (2) there is a difference between Facebook, Instagram, Youtube, Watshaap and Tiktok as da'wah media for preachersThe research findings explain (1) Implementation of the more important extension of colonial preachers compared to millennial preachers regarding the urgency of using social media as a medium of da'wah. (2) Implementation of the more important training of colonial preachers compared to millennial preachers regarding the use of social media Facebook, Instagram, Youtube, Wathsaap and Tiktok as media for da'wah. (3) Implementation of a media team for both millennial preachers and colonial preachers as an effort to use social media efficiently as a medium of da'wah. (4) Implementation of the importance of stakeholders in da'wah both in Government and Non-Government to always upgrade preachers in using social media.